Key takeaways
- We put up one page that answers one buyer question: "How much does a done-for-you outbound agency cost per month?"
- 33 hours after it went live, Google still didn't know the page existed. We resubmitted the sitemap and requested indexing, and Google crawled it 2 to 6 minutes later.
- The ChatGPT app linked the page as its first source 46 hours 26 minutes after it went live, and 13 hours 22 minutes after Google's crawl.
- Three days in, the ChatGPT app linked the page in 5 of 5 answers and the Gemini app in 3 of 5, and neither named us.
What happened, by the hour
| When (ET) | What happened |
|---|---|
| Oct 13, 10:27 PM | The cost guide went live |
| Oct 14, 3:38 PM | OAI-SearchBot, ChatGPT's search crawler, fetched it once |
| Oct 15, 7:20 AM | Search Console: "URL is unknown to Google". Google had last read the sitemap on Oct 3 |
| Oct 15, 7:25 to 7:33 AM | We resubmitted the sitemap and requested indexing |
| Oct 15, 7:30 AM | Googlebot crawled the page |
| Oct 15, 8:53 PM | The ChatGPT app linked it as its first source |
What was on the page
The page opens with a table of what agencies charge, each price taken from that agency's own pricing page and sourced in the same row, under a title that asks the buyer's question in fewer words. So the answer, and every number a buyer asks about, sits in the first screen.
What it got, three days in
We asked the same question five times on each engine on Oct 16:
| Engine | Answers that linked the page |
|---|---|
| ChatGPT app | 5 of 5, first source in 3 |
| Gemini app | 3 of 5 |
| Gemini, through its API | 4 of 5 |
| Claude, through its API | 3 of 5 |
| ChatGPT, through its API | 2 of 5 |
| Perplexity, through its API | 0 of 5 |
| Google's AI Overview | 0 |
None of the app answers that week named us.
What we changed because of it
Every page we build now names us in plain words where it describes what we do, so an engine that quotes the page has our name in the sentence it quotes.
We also stopped waiting for Google to find new pages. The sitemap and Request Indexing go in the day a page ships.
Questions
How long does it take ChatGPT to cite a new page?
Our cost guide was first linked 46 hours 26 minutes after it went live, 13 hours 22 minutes after Google crawled it.
Does a citation mean ChatGPT recommends you?
No. On Oct 16 the ChatGPT app linked our page in 5 of 5 answers and named us in none.
What makes a page easy to cite?
The answer in the first screen, in plain numbers, each with its source.
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Sources: our own measurements, Oct 13 to 16 2026, through OpenSEO and each engine's API.